Audience Analytics Limited creates content and brands in Singapore, Cambodia, China, Hong Kong, India, Indonesia, Macau, Malaysia, the Philippines, South Korea, Sri Lanka, Taiwan, Thailand, the United Arab Emirates, and Vietnam. It operates through Business Impact Assessment and Recognition; Exhibitions; Business Media; and Investment Holding segments. The company offers a suite of business intelligence and analytics products, including awards, trade and consumer exhibitions, conferences, and digital and print business media for business owners. It also provides business impact assessments on companies and recognition services, including SME100 Awards, HR Asia Best Companies to Work for in Asia, CXP best customer experience awards, and the Golden Bull Award; and organizes large-scale exhibitions, such as the Malaysia Career & Training Fair, Mega Career Fair, and Post Graduate Education Fair, as well as lease exhibition booths and space to exhibitors. In addition, the company offers business media services, including business-to-business digital and print business media under the SME Magazine, HR Asia, Capital Asia, CXP Asia, Energy Asia, Truth TV, and Logistics Asia brands; events and conferences such as SME CEO Forum, InspiredSME, Future HR and SME Solutions Expo; and business intelligence and analytics services through a software-as-a-service model. Audience Analytics Limited was founded in 2002 and is headquartered in Petaling Jaya, Malaysia. Audience Analytics Limited is a subsidiary of Bain Equity Sdn. Bhd.