Coles Group Limited operates as a grocery retailer in Australia. It operates through the Supermarkets and Liquor segments. The company offers grocery, fresh produce, meat, and non-food products through its full-service supermarkets and digital platforms; home delivery, including same-day and overnight drop, go services, or pick up through coles.com.au; and wines, spirits, and beers through Coles Liquor and Liquorland stores. It also provides loyalty programs under the flybuys brand; financial services, such as insurance, credit cards, and personal loans; and Coles 360 retail media services. The company was formerly known as Coles Myer Ltd. and changed its name to Coles Group Limited in November 2006. Coles Group Limited was founded in 1914 and is based in Hawthorn East, Australia.